I started my journey as a graphic designer. These are some hand-picked favorite projects. Design has come a long way, it’s still fun to play.
SDC OOH
During the pandemic, we focused on the opportunity to have a ‘smile reveal’ behind your mask. The Art started with models wearing the masks, but after 5 months the boards changed to reveal their new smile. I designed as well as the photoshop work for the masking. Copywriter: Joe Hash
Netherlands Launch GIF
When we launched in the Netherlands, we focused on things that made that area special (bikes, Tulips, etc). For social, I concepted and created fun GIFs to being them to life.
DESIGNING THE FUTURE - Event Branding
Frito-Lay offsite event held in Chicago (see the bean?) - event branding.
